Over the past couple of years, “father” appears before my eyes from time to time…Since he is happy to share any footage in which he appears, I would forget momentarily that I am watching a commercial or an MV because of the familiarity of father’s figure. Father seems to try hard to play “himself”. When the time during which “father” is a spokesman or extra has expired, the unrealistic roles played by father appear to highlight the “outdatedness” and “redundance” of these images.

For me, the essence of images is only revealed after they expire or become “redundant”. Thus, “father” is no longer a “synonym”, but starts to tell us about “himself”. Once something has begun, it won’t “fade away”, even if it will come to an end. On a fine and cloudless night, the “STAR” will shine on us.